Build your restaurant email list

Invite guests to subscribe

Add a signup form to your website and a QR code in your restaurant. Say what guests will receive: menu updates, events or offers. Ask for an email address; collect birthdays or preferences only if you will use them.

Check existing contacts

A booking or order does not automatically make someone a marketing subscriber. Check subscription status and signup sources in your sending platform, and keep opt-outs up to date.

Send a welcome

Introduce your restaurant, set expectations and link to your menu or booking page. Test the signup form and welcome email before sharing them. Track which signup locations bring guests who read, click and visit.

Further reading: Toast subscriber sources and Resy’s email marketing guide.